When you call a business and reach a courteous, seemingly scripted customer service representative, you generally feel like you’re speaking with a bigger company. For good or ill, these are the companies that have the resources to man such an operation. Despite the sometimes negative experience associated with calling customer service, deploying one for your small business can have a positive impact on customer satisfaction and, ultimately, your bottom line. You just have to take the time to do things right.
In this guide, I will show small business owners how easy it is to set up their own customer service call center and benefit from the professional level of service typically reserved for more established organizations. By employing a call center to handle some of your calls, you can ease your personal customer service responsibilities, run your business better, make your customers happier, and save a lot of money in the process.